We’re well into the ninth week of the 120-Day Listing Challenge – more than halfway through – and based on the numbers on our leaderboard – so many of you are crushing it! For those of you looking to boost your efforts, please take advantage of both our Power Hour calls and the Check In calls:
Power Hour Calls:
11/6 – 12 PM MT / 1 PM CT / 2 PM ET
11/13 – 9 AM MT / 10 AM CT / 11 AM ET
11/20 – 10 AM MT / 11 AM CT / 12 PM ET
12/04 – 12 PM MT / 1 PM CT / 2 PM ET
12/10 – 10 AM MT / 11 AM CT / 12 PM ET
12/19 – 12 PM MT / 1 PM CT / 2 PM ET
Check-in Calls:
Session 3 is November 6 at 1 PM MT/ 3 PM ET
Session 4 is December 4 at 1 PM MT/ 3 PM ET
Session 5 is December 18 at 1 PM MT/ 3 PM ET
Power Hour
Listing appointments, new listings, offers, and listing volume have all been increasing! If your numbers aren’t where you know they should be, definitely consider joining our Power Hours.
Our Power Hours have been so productive! We held our 7th and 8th Power Hours on Wednesday, 10/23 and Tuesday, 10/29, and the groups completed a total of 104 dials, had 26 conversations, and set 3 appointments! Congrats to Allen Thompson for using the new Shift module – Homeowner’s Insurance Threat system (HIT) in setting his appointment! Way to go everyone… and big thanks to Lindsay Vaughn and Christi Greene for hosting our Power Hours!
Overall, based on the most recent leaderboard numbers, everyone is crushing it!
- Over 23,000 Calls made
- Just over 14,000 Emails and Texts sent
- Nearly 2500 Handwritten Notes crafted
If you love those numbers, check these out! To date, our challengers have set 333 Listing Appointments, acquired 145 New Listings, and received 215 offers! The New Listing Volume is just under $50,000,000 with Closed Listing Volume just over $21 million!
Keep up the awesome work! Your numbers should be celebrated!
SLAM Video on Geographic Farming
This week, the 120-Day Listing Challenge is highlighting Geographic farming – which involves focusing your real estate marketing on a specific neighborhood. It’s crucial in a listing challenge because it allows you to target your efforts, build local expertise, increase visibility, and maximize return on investment. This strategic approach helps you dominate the area, generate more leads, and succeed in the challenge.
Often referred to as Geo Farming, agents consider it a strategic approach to establish a presence and dominate a specific neighborhood or area. The goal is to become the go-to expert for that community, building strong brand recognition and trust among local homeowners.
Geo Farming offers brand recognition, a high ROI, and oftentimes quite a number of referrals. The down side, however, can include your initial costs, your time commitment, and, of course, competition.
By focusing your efforts on a targeted neighborhood and establishing yourself as the trusted local real estate expert, you can generate more listings and build a sustainable pipeline of business over time. It’s a slow-growth strategy that, when done correctly, can result in long-term rewards.
(For access to the video on Geo Farming, see page 29 in the 120 Day Listing Challenge ebook)
Leaderboard
The top 10 spots on our leaderboard are ever-changing! Congratulations again to Jenny Wilson of RE/MAX First, in Maryville, Tennessee, with 29 listing appointments, 6 new listings, over $2.6 million in new listing volume, and nearly $2.8 million in closed listing volume! Running second is Delia Knight of Allen Tate Realtors, in Madison, North Carolina, with 21 listing appointments, 5 new listings, 17 offers received, and over $1.25 million in new listing volume! Congratulations also go out to Priscilla Shields of Relo Radar, in Ft. Worth, Texas, with 20 listing appointments, 11 new listings, just over $2.1 million in new listing volume, and nearly $1.2 million in closed listing volume. Up and coming on the leaderboard is Rebekah Lindsey, of Carolina Collective Realty, Raleigh, NC, with 13 listing appointments, 11 new listings, nearly $9 million in new listing volume, and just over $1.2 million in closed listing volume!
The leaderboard changes everyday as everyone inputs their numbers – so don’t forget to input yours and share with everyone the fruits of your efforts. Oftentimes the competition is neck and neck, so be sure to check out the latest stats! It’s competition, but it’s also inspiration!
The Leaderboard tells just a part of everyone’s story. And there are a lot of stories out there and each should be celebrated!
“I made 61 calls this morning. Left 15 voicemails, and no conversations! I was kinda bummed out. And BAM! Got a call back and set a listing appointment! Never give up! Pick up your phones and dial with reckless abandonment!” – Andrew Valaitis
“A new buyer lead! I am showing them a $3 million dollar property! I have a good feeling that they will buy it and yes of course through me. Also, I had a call for a listing to go on the market ASAP. Celebration time! When we share our wins more wins come flooding in!” – Dora Bergen
“I just sold my $1.8M listing; a buyer purchased $2.6M; another buyer bought $600k, and I leased a condo for $2600…all this week!” – Leilani Evans
Keep those stories coming; they’re an inspiration to everyone!
Shout out to Denise Klein for posting a friendly challenge on WhatsApp and offering a $25 Amazon gift card as a prize for setting and committing to your DSH points for the day!
And, as always, remember, the 120-Day Listing Challenge, while a competition, is also all about community. You’re not alone, so input your numbers, join the conversation on WhatsApp, sign up for the Power Hours, and share your experiences on the Check-in calls.
You’re in the running and we’re only halfway through! You’ve got time to up your game and show your colleagues what you’re capable of! We believe in you and we’re ALL here to help each other!
Celebrate your wins; celebrate you!
