Real Estate Marketing That Works: Service Regardless of Opportunity
In real estate, the purpose of your marketing and communications is to keep you top of mind when people in your sphere are ready to buy or sell. But if your message isn’t refined, your consistent contact can quickly turn to hounding and begging for business, and that doesn’t work. So what is your marketing…
Read MoreRedfin Acquires RentPath, Single-Family Permits on the Decline, and Surprising Affordability
In this week’s Flash Briefing, Redfin Corp. has announced it is purchasing apartment search site RentPath Holdings, Inc., single-family permits declined and multi-family permits increased dramatically, and more than two-thirds of survey respondents say they are surprised at what they can afford, see how they did it! Make sure your business is ready to take…
Read MoreDelegation Do’s and Don’ts: Building Your Workflow
As the leader of a real estate team, you’ll eventually have to identify what responsibilities are yours and not yours. Believe it or not, saying no to certain tasks and activities is a massive part of leadership and lends itself, oddly enough, to a “can do” attitude in your leadership. When you know what tasks…
Read MoreBidding Wars, Mortgage Rate Increases, and Forbearance Extension
In this week’s Flash Briefing, well over half of all buyers, 56%, are facing bidding wars in their offers, so expect bidding wars to become more common. The average contract interest rate for 30-year fixed-rate mortgages increased. The FHFA is allowing borrowers to request a forbearance extension. Is your real estate business keeping up with…
Read MoreThe Real Coaches of Workman Success Systems: Tammie Slay
Between value propositions and testimonials, it’s common to hear the claim that real estate coaching changes lives. It’s such a massive claim that it’s hard to imagine how it happens. It’s true, then the people making these claims have a complicated story to tell — something like alchemy to convey — about how real estate coaching…
Read MoreMortgage Rates at Record Lows, NAR Antitrust Case Dismissed, and Spring Listing Competition Is Fierce
Mortgage rates remained flat last week and near record lows making it a great time to refinance. Last week, a federal district judge, John W. Holcomb granted motions by the National Association of REALTORS® and three MLSs to dismiss an antitrust case brought by PLS.com LLC, a private listing network based in California. This spring…
Read MoreWhy You Should Huddle With Your Real Estate Team
When you’re on the field, huddling is how need-to-know information gets shared, changes get made, and assignments get handed out. But, what happens when we take the huddle format off of the gridiron and into our businesses? We see amazing results for our real estate teams when we consistently huddle. It’s a small commitment, but…
Read More5 Things Overheard At Leverage
This year, Leverage was about putting the phrase “ICAN” back into everyone’s vocabulary and to instill a belief in oneself. Having that core belief in yourself has so much say in our individual successes, or lack thereof.
Read More5 Things Every Real Estate Agent Should Know About Filing Taxes
It’s tax season, agents! Filing your taxes is a little different than for a standard employee. Most agents, except on the rare occasion, are self-employed. You may see it listed as “statutory nonemployee” or “independent contractor” in your paperwork. As the sole proprietor of your business, it’s up to you to pay your taxes since…
Read MoreChange These 3 Limiting Beliefs in 2021 to Have Your Best Year in Real Estate
As the owner of your business, what you tell yourself matters. How your reality relates to your aspirations is affected by what you believe you are capable of. We can achieve more than we think, but it’s our limiting beliefs that keep us from real growth and actualization of what we want. Who understands the…
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