It’s true: every minute you spend doing admin work is a vote to change your job title. As a real estate professional, your time is too valuable to not spend it on income-generating activities—generating leads, closing deals, and building relationships with clients. Without a real estate admin on your team, administrative tasks such as scheduling appointments, managing paperwork, and keeping track of deadlines consume a significant portion of your time and energy. These tasks are important—so you need to hire an admin if you don’t want to be one.
Start Small, Grow As You Go
Many agents are reluctant to hire a real estate admin because of the perceived cost and because they feel they can go it alone just fine. This is the mindset of someone with a job in real estate, not the mindset of a real estate business owner. Your time is valuable. Spend it on the things you do best—and the things that make you the most money. You’ll never be able to scale your business if you have to focus on the minutiae of filing paperwork instead of finding business.
Start small: hire a real estate admin part-time to handle scheduling appointments and managing paperwork. As your business grows, you can add more responsibilities to your admin’s role (or hire others), such as managing social media accounts or handling customer service. By starting small and growing as you go, you can build a team and a business that can handle all of your administrative tasks and allow you to focus on bringing in more income.
Time Is Money—Don’t Spend It Without Thought
As the saying goes, time is money. By refusing to hire a real estate admin, you’re spending more time on administrative tasks than you need to, which is costing you money in the long and short term. By hiring a real estate admin, you’ll free up your time to focus on generating leads, closing deals, and building relationships with clients. It’s really the only wise way to scale your business.
It’s also noteworthy that hiring a real estate admin saves you money by reducing the risk of errors and mistakes. An experienced admin can help you keep track of important deadlines, manage paperwork, and ensure that everything is done correctly. A smooth business with fewer errors is the kind of business that doesn’t bleed money through making mistakes.
It’s time to hire a real estate admin—or two or three, depending on the size of your business. As a business owner, you can’t have your hand constantly in every single side of your business and think it will grow. Be wise and focus on the parts of your business that you like and are actually good at.
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