Blog
NAR Takes Action to Drive Inclusivity in Real Estate Industry
The National Association of Realtors recently announced a mentorship initiative to match experienced agents with budding real estate professionals in historically marginalized communities. The new initiative is called NAR Spire and will improve real estate opportunities in underserved communities for both real estate professionals and potential homeowners. So what is the impact? How will Spire’s…
Read MoreUsing Real Estate Scripts to Convert More Leads
Whether you’re a new or experienced real estate agent, scripted, practiced dialogues can help you deliver the right message to your potential clients while prospecting. Real estate scripts can help you make each contact you have with a lead as effectively as possible. The LPMAAM Script The first time you make personal contact with a…
Read MoreFinding Inventory in a Low Inventory Market
It is easy for buyer’s agents to get as frustrated as their buyers when they can’t find a home due to low listing inventory, losing in multiple-offer situations, etc. But as the buyer’s agent, you have two options: you can be a part of the solution or part of the problem. When you allow yourself…
Read MoreLow Listing Inventory Marketing Strategies and Renters Shifting to Home Ownership
Low-listing inventory across the nation forces agents to use bold marketing strategies that message to potential sellers. Although competition among buyers remains high, more millennials are expected to make the switch to homeownership in 2021.
Read MoreEverything Real Estate Agents Need to Know About the Fair Housing Act
The month of April commemorates the passing of the Fair Housing Act of 1968 — a law that is still relevant for real estate agents today. Fifty-three years after the law passed, real estate agents remain in a unique position to uphold and advance the standards of fair housing opportunities as pillars of the communities…
Read MoreThe Fair Housing Act, Springtime Inventory, and New Construction for First Time Home Buyers
Low listing inventory and high demand has created a lean market for home buyers across the nation. On top of the increase in median listing price, first-time homebuyers face the added challenge of rising material costs for new construction homes. The month of April marks the anniversary of the 1968 Fair Housing Act — making April a time to remember America’s history of financial discrimination and a time to support a future of equal opportunity in the housing market.
Read MoreHow Agents Make Daily Profit with the DSH Tracker
For real estate agents, it’s difficult to measure a successful day versus an unsuccessful one. It’s not always clear whether a full day of work will amount to any real profit. After all, you’re your own boss; you don’t clock in. Your success is based on the activities you choose to fill your schedule with.…
Read MoreDistressed Commercial Real Estate, Consumer Optimism, and Virtual Staging
The pandemic has caused an increase in funds for distressed commercial properties with nowhere to spend it. Overall, the housing market is looking up, and American consumers are feeling optimistic about the economy as vaccine distribution continues. Virtual staging technology continues to thrive as the pandemic wanes, suggesting that no-contact real estate technology may be…
Read MoreHow to Hire, Onboard, and Retain Rockstar Real Estate Talent
The days of the solo agent doing it all are gone, and more and more real estate companies are moving to a team model. Creating a culture of productivity and building a team around your core values will help you recruit and retain superior talent. When you onboard correctly and offer the right tools and…
Read MoreTop 3 Reasons Real Estate Agents Quit the Business
Workman Success Systems coaches encounter nearly every pitfall a broker, agent, or team leader can experience. Unfortunately, our coaches have seen that new agents are especially susceptible to being dragged down by common problems that real estate professionals face. These are the top three reasons why new real estate agents can’t succeed in real estate,…
Read More