Trying to Build a Strong Team Culture? You Need Buy-in from All Directions

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As a team leader, you may wish you could design a perfect culture, inform your team members, and then quickly watch your business flourish with a brand new attitude. Unfortunately, it doesn’t work like this. Culture can’t simply be assigned from the top. However, culture also can’t be created from the bottom-up without buy-in from…

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A New Home Project Sheds Light On Women’s Involvement in Homebuilding

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An eclectic, contemporary farmhouse-style home in Utah is believed to be the first home in the U.S. to be engineered, designed, and built completely by women. The project is being run by Utah Professional Women in Building and is intended to showcase skilled tradeswomen from all over the country. The home is referred to as…

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Strategies and Systems That Increase Performance within Your Real Estate Team

Successful teams aren’t born overnight. They’re carefully built by implementing the right systems and strategies to support the team’s goals. If you’re trying to find the tools your team needs to succeed, there’s no need to reinvent the wheel. Look at teams who’ve thrived by using a few specific systems and strategies, and incorporate them…

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How To Build Real Estate Teams That Dominate The Industry

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Ron Howard used to work 80-hour weeks and still wasn’t making enough to build the life he wanted. He had a team, but it wasn’t cohesive. Then he rebuilt his team, emphasizing a strong culture, great systems, and hiring the right people, and he’s now making more money while working half the hours. Because of…

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Will Hosts Replace Landlords? Airbnb Thinks So.

A growing number of people are booking extended stays through Airbnb. Airbnb CEO Brian Chesky believes people value flexibility with their housing now more than ever. He predicts that extended stays (30+ days) will eventually replace the need for long-term leases and traditional landlords. A Shifting Culture Currently,10.6 million Americans earn income from rental properties.…

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How To Create Memorable Real Estate Client Events

Client events create memorable experiences that can add to your team’s legacy. The goal with any event is to put your team’s name and service at the front of people’s minds in regards to real estate and getting out in your community. Putting on a fantastic client event once a year or even several times…

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5 Tips for Mastering Real Estate Social Media Marketing

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Every real estate agent should have a social media marketing strategy. It’s an easy and low-cost way to get your name and brand top of mind to a large number of people. According to 47 percent of agents, social media marketing brings the highest quality leads compared to any other tech tool.  More than three-quarters…

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Young Homeowners Are Getting Friendlier

Good schools, a spacious garage, and rad neighbors? Every homebuyer has a list of criteria for their dream home, and those criteria may be changing for your younger clientele. While millennials express more appreciation for neighborhoods and community, your marketing and messaging to younger prospects and clients may need to be updated to reflect their…

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Using Real Estate Scripts to Convert More Leads

Whether you’re a new or experienced real estate agent, scripted, practiced dialogues can help you deliver the right message to your potential clients while prospecting. Real estate scripts can help you make each contact you have with a lead as effectively as possible.   The LPMAAM Script The first time you make personal contact with a…

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