Whether you’re a new or experienced real estate agent, scripted, practiced dialogues can help you deliver the right message to your potential clients while prospecting. Real estate scripts can help you make each contact you have with a lead as effectively as possible.   The LPMAAM Script The first time you make personal contact with a…

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fair housing act

The month of April commemorates the passing of the Fair Housing Act of 1968 — a law that is still relevant for real estate agents today. Fifty-three years after the law passed, real estate agents remain in a unique position to uphold and advance the standards of fair housing opportunities as pillars of the communities…

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For real estate agents, it’s difficult to measure a successful day versus an unsuccessful one. It’s not always clear whether a full day of work will amount to any real profit. After all, you’re your own boss; you don’t clock in. Your success is based on the activities you choose to fill your schedule with.…

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If you’re a real estate agent who is looking to start a team and you’re wondering which hire to make first, you should start by hiring and onboarding an admin — or more aptly referred to as a client care coordinator. Real estate teams who strive to serve a higher number of clients need a…

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The days of the solo agent doing it all are gone, and more and more real estate companies are moving to a team model. Creating a culture of productivity and building a team around your core values will help you recruit and retain superior talent. When you onboard correctly and offer the right tools and…

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Workman Success Systems coaches encounter nearly every pitfall a broker, agent, or team leader can experience. Unfortunately, our coaches have seen that new agents are especially susceptible to being dragged down by common problems that real estate professionals face.  These are the top three reasons why new real estate agents can’t succeed in real estate,…

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Serving real estate clients

In real estate, the purpose of your marketing and communications is to keep you top of mind when people in your sphere are ready to buy or sell. But if your message isn’t refined, your consistent contact can quickly turn to hounding and begging for business, and that doesn’t work. So what is your marketing…

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As the leader of a real estate team, you’ll eventually have to identify what responsibilities are yours and not yours. Believe it or not, saying no to certain tasks and activities is a massive part of leadership and lends itself, oddly enough, to a “can do” attitude in your leadership. When you know what tasks…

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Between value propositions and testimonials, it’s common to hear the claim that real estate coaching changes lives. It’s such a massive claim that it’s hard to imagine how it happens. It’s true, then the people making these claims have a complicated story to tell — something like alchemy to convey — about how real estate coaching…

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Real Estate Team Huddles

When you’re on the field, huddling is how need-to-know information gets shared, changes get made, and assignments get handed out. But, what happens when we take the huddle format off of the gridiron and into our businesses? We see amazing results for our real estate teams when we consistently huddle. It’s a small commitment, but…

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