The 3-Month Makeover: How Jessica Mashburn Turned Burnout into Balance

Jessica Mashburn’s story is proof that hustle doesn’t have to mean chaos. In just 3 months with the help of her Workman coach, she transitioned from a solo agent working nonstop to a focused leader with a growing team, a trusted assistant, and time for her daughters. With structure, delegation, and the right support, Jessica reclaimed her life—without sacrificing her success.

Case Study

Jessica Mashburn made a bold leap—from nursing to real estate—with the dream of building a career that offered freedom, flexibility, and family time. But three years in, she found herself working around the clock, juggling every lead, every file, and every responsibility alone. She was successful—but exhausted. Then came coaching. Just three months after joining Workman Success Systems, . The result? A 30% increase in business—and the personal freedom to take her daughters to the beach for the first time in four years.

Here’s how Jessica did it:

Jessica Mashburn, a South Jersey-based real estate agent, mother, and former nurse, entered the industry seeking balance between career and motherhood. With three kids and a strong referral base, she built early success—but quickly became consumed by the overwhelming day-to-day demands of running a solo business.

“I was doing everything myself—scheduling, paperwork, marketing, you name it. My day started early and ended late, and I hadn’t taken my daughters to the beach in four years. I didn’t even realize how out of balance I was.”

Jessica didn’t want more chaos—she wanted clarity. Her goal was to build a business that allowed her to scale without sacrifice:

  • Attend her daughter’s senior-year events
  • Be more present for her family
  • Maintain her production while building a team
  • Get systems in place so she could lead, not chase

A Zoom call with Workman’s Dan Taylor cracked open the door. A conversation about “vacation without your phone” changed everything.

Under the guidance of her coach, Nicole Van Treese, Jessica:

  • Hired a personal assistant
  • Brought on a dedicated buyer’s agent
  • Embraced time blocking and structured hours (no appointments before 9am or after 6pm)
  • Implemented the Top 50 Tracker to manage referrals more effectively
  • Let go of control and started trusting her team

“Nicole helped me realize that doing everything myself wasn’t sustainable—or necessary. Once I started letting go, I got my time back. I got my life back.” 

Benefits

Thanks to Her Coaching with Nicole, .

“My assistant handles all the scheduling, paperwork, even the MLS listings. I just review. That used to be my whole evening!”

Jessica’s transformation didn’t require more hours—it required better support. In just three months, she went from doing everything herself to leading a team built for both productivity and peace. With her coach’s guidance, Jessica hired a personal assistant, brought on a buyer’s agent, and created a business that runs on systems instead of stress.

The shift wasn’t just operational—it was personal. For the first time in years, Jessica takes her daughters to the beach every Monday. She no longer schedules appointments before 9am or after 6pm. Her work is focused, her time is protected, and her business is thriving.

From the Client
“Now, I take my daughters to the beach every Monday. We hadn’t done that in four years. For the first time in a long time, my calendar reflects what actually matters.”
Workman Success Triangles
Jessica Mashburn
EXIT Homestead Realty Professionals
Inspiration

Jessica’s journey is a powerful reminder that growth isn’t just about scaling a business—it’s about protecting what you’ll never get back. With her daughter entering her final year of high school, Jessica realized she didn’t want to miss the last track meets, the senior milestones, or the everyday moments that come and go too fast. .

“If I hadn’t said yes to coaching, I would’ve kept spinning my wheels, thinking I could do it all. But now I know: you don’t have to be in control of everything to be in control of your life.”

She also discovered that letting go of even the “small” things—like paperwork—can open the door to massive freedom.

“I was so adamant—‘The paperwork only takes 10 minutes!’ But now I just review it—and spend that time with my family instead.”

Now, Jessica leads her business with intention, confidence, and clarity. She’s built a team she can trust, reclaimed her time, and proven that success doesn’t have to come at the cost of presence. It just takes the courage to ask for help—and the willingness to let go.

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Come see for yourself — Julie’s results are typical of clients who apply the systems, processes, and behaviors their coaches identify as missing from their business.

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