Whether you’re a new or experienced real estate agent, scripted, practiced dialogues can help you deliver the right message to your potential clients while prospecting. Real estate scripts can help you make each contact you have with a lead as effectively as possible.   The LPMAAM Script The first time you make personal contact with a…

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finding inventory in a low inventory market

It is easy for buyer’s agents to get as frustrated as their buyers when they can’t find a home due to low listing inventory, losing in multiple-offer situations, etc. But as the buyer’s agent, you have two options: you can be a part of the solution or part of the problem.   When you allow yourself…

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fair housing act

The month of April commemorates the passing of the Fair Housing Act of 1968 — a law that is still relevant for real estate agents today. Fifty-three years after the law passed, real estate agents remain in a unique position to uphold and advance the standards of fair housing opportunities as pillars of the communities…

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For real estate agents, it’s difficult to measure a successful day versus an unsuccessful one. It’s not always clear whether a full day of work will amount to any real profit. After all, you’re your own boss; you don’t clock in. Your success is based on the activities you choose to fill your schedule with.…

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The days of the solo agent doing it all are gone, and more and more real estate companies are moving to a team model. Creating a culture of productivity and building a team around your core values will help you recruit and retain superior talent. When you onboard correctly and offer the right tools and…

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Workman Success Systems coaches encounter nearly every pitfall a broker, agent, or team leader can experience. Unfortunately, our coaches have seen that new agents are especially susceptible to being dragged down by common problems that real estate professionals face.  These are the top three reasons why new real estate agents can’t succeed in real estate,…

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Serving real estate clients

In real estate, the purpose of your marketing and communications is to keep you top of mind when people in your sphere are ready to buy or sell. But if your message isn’t refined, your consistent contact can quickly turn to hounding and begging for business, and that doesn’t work. So what is your marketing…

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As the leader of a real estate team, you’ll eventually have to identify what responsibilities are yours and not yours. Believe it or not, saying no to certain tasks and activities is a massive part of leadership and lends itself, oddly enough, to a “can do” attitude in your leadership. When you know what tasks…

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It’s tax season, agents! Filing your taxes is a little different than for a standard employee. Most agents, except on the rare occasion, are self-employed. You may see it listed as “statutory nonemployee” or “independent contractor” in your paperwork. As the sole proprietor of your business, it’s up to you to pay your taxes since…

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